Introduction
Advertising
as a concept, can be defined as a form of communication through the media about
product, services, ideas, personalities or organizations, paid for by an
identified sponsor Alide in Okunna (2002).
Bovee
and Arens (1985) gave a more widely accepted definition of advertising as the
non-personal communication of information, usually paid for any usually
persuasive in nature about products (goods and services) or ideas by an
identified sponsor through various media. It is an exciting, dynamic, and challenging
enterprise.
Advertising
is the structured and composed non personal communication of information,
usually paid for and usually persuasive in nature, about products, services and
ideas, by identified sponsors, through various mass media (Arens 2008). This
definition is closely related to Dominick’s (2007) definition which asserts
that advertising is any form of non-personal presentation and promotion of
ideas, goods and services, usually paid for, by identified sponsor.
Also,
Asemah, Edegoh and Ojih (2013) state that advertising is a controlled,
identifiable and persuasive communication that is presented via the mass media
and designed to develop product demand and to create a favourable image for a
company. Advertising is also controlled, identifiable information and
persuasion by means of mass communication media. Defined by Wright and Zeight
(1982). Gillran Dyer says that in its simplest sense, the word “advertising”
means drawing attention to something or notifying or informing somebody of something.
On the other hand, Billboard is a branch of outdoor media. Billboard is
usually targeted at passers-by, drivers, those in moving vehicle and pedestrian
traffic. They are characterized by attractive models images and catchy slogans
that attract attention.
Duncan (2013) says billboards take
two forms. The most common definition of a billboard is an outdoor sign or
poster you usually see on freeways, highways and streets. A billboard is also
an announcement of a sponsor or sponsors at the beginning, middle or end of a
radio or television broadcast. A billboard that is an outdoor sign or poster is
also known as outdoor advertising.
CLICK HERE TO DOWNLOAD COMPLETE PROJECT MATERIAL
POSITIVE
WORLD is an established multimedia and research organization
for academic innovation, research resolution and updated research information
and services. We offers you fresh and Updated Project Topics, Project Guide,
Project Tips and Complete Project Materials for final year Students in Mass
Communication, Journalism, Marketing, Advertising, Public Relations, Business
Administration, Office Technology and Management, Computer Science, Accounting.
Our Project materials covers Chapter One to Five (1-5), including Abstract, Table of Contents, References
and Questionnaire/Coding Sheets, Content Categories where appropriate. We also
analyse data using Statistical Package for Social Science (SPSS).
POSITIVE WORLD ALSO OFFERS:
MULTIMEDIA SERVICES:
Audio and Video Production, Audio
and Video Recording, Audio and Video Editing, Audio and Video Burning to
CD/DVD, Event Coverage (Naming Ceremony, Wedding, Funeral Ceremony, Graduation,
e.t.c) Burning/Copying of Audio, Video, files to CD/DVD and Multimedia Training.
COMPUTER SERVICES:
Computer Type Setting, Project
Typing, SIWES Report Typing, Computer Graphic Design, PowerPoint Presentation,
Documents Scanning and Printing, General Printing and Computer Training.
ONLINE SERVICES:
Online Admission Registration and
Processing, Admission Letter,✉ Admission Notification, Admission Acceptance, Checking
and Printing of O'Level Result WAEC, NECO, NABTEB, GCE e.t.c
RESEARCH SERVICES:
Project/Research Writing,
Project/Research Coding, Project/Research Analysis, Seminar Report Writing,
Conference Paper Writing and Presentation, e.t.c
HOW TO GET/ORDER FOR APPROVED/COMPLETE PROJECT
MATERIAL(S)
1.
Call or WhatsApp to
Positive on +2347034746560,
Ayomide on:
+2349053060070
Ayo on: +2348105151423
Omowumi on: +2348167468990
2.
Send the approved topic to the number as text message or send the topic to
WhatsApp Number Positive on +2347034746560,
Ayomide on:
+2349053060070
Ayo on: +2348105151423
Omowumi on: +2348167468990
3.
Pay the required amount to any of the bank below:
Banks:
First Bank
Account Number: 3058389622
Account Name: YINUSA
ISIAKA ADENLE
UBA
Account Number: 2089818914
Account Name: YINUSA
ISIAKA ADENLE
Wema Bank
Account Number: 0227520758
Account Name: YINUSA ISIAKA ADENLE
4.
To know the price of your complete project material call or WhatsApp to
Positive on +2347034746560,
Ayomide on:
+2349053060070
Ayo on: +2348105151423
Omowumi on: +2348167468990
5.
Kindly pay directly in bank or bank transfer to any of the bank detail with
verifiable name and details
6.
Send the following information to this number after payment +2347034746560
a.
Your Name
b.
Your approved project topic
c.
The Bank you paid to
d.
Teller Number
e.
Bank Branch
f.
E-mail Address
g.
Phone Number
h.
Other payment details
7.
After your payment has been verified, you will receive your ordered material
within 10 minutes in your e-mail, WhatsApp depending on your choice and nature
of you project.
For any Complete Project/Material
Contact Us at:
Call or Whatsapp
Positive on +2347034746560,
Ayomide on:
+2349053060070
Ayo on: +2348105151423
Omowumi on: +2348167468990
E-mail:
VISIT OUR WEBSITES, BLOGGERS AND WORDPRESS
Ipositivesite.wordpress.com
We wish you all the Best and Success
No comments:
Post a Comment